Monitoring

Every Market, Every Channel,
As It Runs.

Never miss a spot, anywhere — 1.5 million ad airings per day, across every ad category, in all 210 U.S. media markets:

Linear

Broadcast, cable, radio: real dollars, not estimates — order by order, with filed rates in every one of the 210 markets.

250K+ TV & RADIO ORDERS ON FILE · GROWING DAILY

THE SHAPE OF ONE: WKLD, CLEVELAND · $84K · 2 WEEKS · POSTED JUN 9 · SYNTHETIC

Order by order →

Streaming

A third of measured political TV impressions already runs here — caught on the TV glass, app by app, in 40M homes: 1B+ impressions per day, weighted.

1 in 3 2 in 3 STREAMING · MEASURED HERE LINEAR · ORDER BY ORDER How streaming is measured →
Request the walkthrough See an alert land

The clock below walks four stops; each is drawn in full in the sections that follow it. Stop one, minutes: a new spot is caught and the alert lands with tape and transcript. The real Hulu catch at 4:21:39 PM was in inboxes at 4:23:07 PM. Stop two, the morning: every market’s order flow on one dashboard. Columbus carries $2.6M aired. Stop three, as stations post: filed rates. Des Moines–Ames averages $580 a spot across 2,000 contracts. Stop four, real time: streaming dollars print as dated estimates. Toledo shows $740K estimated through Aug 14, at least $410K caught.

The clock

Everything this page catches lands on one line.

  1. MINUTES

    Alerts

    Know the moment an opponent launches a new message — and respond before the news cycle moves.

    See it land ↓

  2. THE MORNING

    Linear orders

    Spot the buy before it airs: TV, cable and radio orders post the morning they’re placed.

    Open a market ↓

  3. AS STATIONS POST

    FCC rates

    Set the price from the filed record — rates land as stations post them.

    The rate file ↓

  4. REAL TIME · ESTIMATED

    Streaming dollars

    Follow the money no public file shows: detection in minutes; dollars estimated, never in the TV total.

    How it’s counted ↓

Stop 01 · minutes · Creative alerts

When a new spot launches, this lands in your inbox.

Kinetiq Political Insights Creative Alert

Five Borough Jobs Campaign

:30 “Delivery Protection Act” · Hulu

A real alert, exactly as it landed · the buttons live in the product · creative © its advertiser.

Spot title
“Delivery Protection Act”
Advertiser
Five Borough Jobs Campaign
Race
Issue Advocacy
First captured
August 26, 2026 · 4:21:39 PM ET
In subscriber inboxes
4:23:07 PM ET
Source market
Digital
Source channel
Hulu · OTT
Duration
00:30
Broadcast
Nothing yet; caught on streaming first
Category
Government / Organizations
THE HULU CATCH ABOVE · MINUTES, CAPTURE TO INBOX

“…The Delivery Protection Act is not protecting me… Politicians are putting thousands of good jobs at risk.”

AI transcript Transcribed by AI. Please excuse any errors.

The broadcast lane, also real:

KPI · Creative alert · broadcastreal alert · as it landed

“Amy Acton Hiked Taxes” · :30 · Vivek Ramaswamy and Rob McColley for Ohio

OH GOVERNOR · WKYC, CLEVELAND · AUG 30, 2026

FIRST AIR 5:24:02 AM ET → IN THE INBOX 8:20 AM ET · WITH THE MORNING SEND

OVERNIGHT CATCH → MORNING SEND · 2H 56M

TAPE + AI TRANSCRIPT ATTACHED

“…Acton hiked taxes and made everything cost more…” · AI transcript · creative © its advertiser

DAYTIME: SENT WHEN CAUGHTOVERNIGHT: RIDES THE 8:20 SEND

INBOX · AND THE APITHE SAME ALERT, WITH THE DATA BEHIND IT

Stop 02 · the morning · Linear orders

Three markets, open down to the dollars.

Size up any market in one look — pick a market and the picture redraws. Arrow keys move between markets.

WKLD · EARLY NEWS · :30 · $260 · CLEARED IN CLASS · CABLE · ZONE 4 · NEWS · :30 · $85 · AM DRIVE · :60 · $40DOLLARS FROM ORDERS AND INVOICES, NOT FROM RATINGS

ColumbusNorth River Senate · aired dollars by channel

TV thru Aug 14 · streaming est. thru Aug 14, 2026

The broadcast buy carries the market, and the forward book holds.

THE WEEK, AIRED + BOOKED · ITS OWN SCALE AIRED $2.6M BOOKED FWD $880K · NEXT TWO WKS · HATCHED
Broadcast Posted $1.9M
Local cable Posted $520K
Radio Posted $140K
Streaming Estimated $390K

Tap a channel for its orders and filings. Focus does the same.

Aired
$2.6M
Booked forward
$880K
Top advertiser
Hale for Senate (D)
Went dark
Hometown Values, Aug 11

ClevelandNorth River Senate · aired dollars by channel

TV thru Aug 14 · streaming est. thru Aug 14, 2026

The cable buy is the story: over 40% of Cleveland’s posted money runs on local cable.

Broadcast Posted $1.1M
Local cable Posted $840K
Radio Posted $95K
Streaming Estimated $450K

Tap a channel for its orders and filings. Focus does the same.

Aired
$1.9M
Booked forward
$640K
Top advertiser
Ellery for Senate (R)
Added weight
Granite State Forward PAC, Aug 14

ToledoNorth River Senate · aired dollars by channel

TV thru Aug 14 · streaming est. thru Aug 14, 2026

Toledo is the streaming market, and none of the app money is visible in any public file.

POSTED CHANNELS $0.9M APPS $740K EST. · $410K CAUGHT, SOLID NEVER IN THE TV TOTAL
Broadcast Posted $640K
Local cable Posted $180K
Radio Posted $60K
Streaming Estimated $740K

Tap a channel for its orders and filings. Focus does the same.

Aired
$0.9M
Booked forward
$210K
Top advertiser · all channels incl. est.
Heartland Priorities PAC
Streaming only
No forward book in that channel
About this demo Real markets, synthetic race, illustrative figures. Posted through Aug 14, 2026. Streaming: estimated minimum, not in the totals.

Stop 03 · as stations post · FCC rates

What a spot costs, from the public file.

What subscribers pull

  • Rate history: by station, daypart and week; FCC-verified where filed
  • Cleared vs quoted: what competing buys actually cleared, against your quote
  • Class vs market: candidates and outside groups read separately, lowest-unit-rate (LUR) protected
  • Sellers pull it too, to defend the rate

$12K BACK · THE BUYER’S WEEK →$17K HELD · THE SELLER’S FRIDAY →

See rates in your market

KPI · FCC rate intelligence · Des Moines–Ames, IAreal filed rates

Avg $580 a spot · 2K contracts processed · window Jan 29, 2025 – Nov 4, 2026

EARLY NEWS, PER :30 · KCCI $1,444 · WHO $1,258 · WOI $486 · KDSM $222 · KFPX $125 · KCWI $54

KDSM · PRIME · AVG $1,090: CANDIDATE $803 · ISSUE $1,468 · 51 ADVERTISERS · 232 CONTRACTS

1.0× = MARKET AVG, ALL DAYPARTS ($580) 1.5× 1.2× 0.5× 0.5× 0.2× 0.1× KCCI WHO KDSM WOI KFPX KCWI

THIS READ RUNS THROUGH AUG 30, 2026

Stop 04 · real time · Streaming

Caught in minutes. The dollars print in real time, estimated and labeled.

Caught · estimated · kept apart

Act on the catch and defend the number: captured spots carry tape, platform and transcript; dollars print as a dated estimated minimum, never in the totals.

READ: RENDERS ON THE TV GLASS · 288 APPS, ONE MONTH THE GLASS NOT READ: SEARCH & SOCIAL FEEDS WHERE THOSE ANSWER: THE PLATFORMS’ OWN AD ARCHIVES

The grain, drawn

One rule, every lane
ALL 210 MARKETS, ONE STRIP TOP 58 THE OTHER 152 TOP 58: IMPRESSIONS + DOLLARS, PER MARKET BELOW THE 58: DETECTION FULL · DOLLARS STATEWIDE EST. MIN

THIN SIGNAL PRINTS “INSUFFICIENT”, NEVER A FAKE ZERO · SYNTHETIC

How the estimate is made: the measurement, drawn once

The TV-glass count

Detected on the TV glass, counted by the home.

We see the ad play on the TV screen, in 40 million homes: smart-TV glass, measured with VideoAmp. Anything we estimate beyond those homes is drawn dashed and labeled.

Swipe for the whole drawing.

One TV glass, one household, one read One continuous drawing. On the left, a single television showing the same small teal spot on three app rows — Hulu, Max, Peacock — captioned detected on the TV glass. Three lines converge from the app rows into a single ringed household node holding that same spot, resolved to the household. The line continues through a gate marked estimates start here into a read bar: inside a light outline spanning every U.S. TV home, a solid navy segment — the 40 million homes measured by recognition on the TV glass, a third of the frame — extends as a dashed green segment weighted outward to fill it, with a line reading: weighted to census, so they stand for the rest. Above the bar's end, a dashed plate carries the payoff: 740 thousand dollars estimated, labeled an estimated spend minimum, dated, printed beneath. Brackets underneath span observed, solid ink and estimated, dashed ink. A bold line reads: a spot seen on three apps is one same spot caught on every app it runs, priced as a dated estimated minimum. TV-GLASS MEASUREMENT · ONE COUNT HULU MAX PEACOCK THE SAME SPOT, APP AFTER APP DETECTED ON THE TV GLASS ×3 COUNTED BY THE HOME ESTIMATES START HERE MEASURED · 40M HOMES EVERY U.S. TV HOME a third of U.S. TV homes measured, weighted to census, so they stand for the rest $740K EST. ESTIMATED SPEND MINIMUM · DATED SEEN · SOLID ESTIMATED · DASHED · LABELED The same spot, caught on every app it runs on, counted once per home.
The ad plays on a TV we measure: one airing, one home. To say what it means for the whole country, we scale those homes to all U.S. TV homes; that part prints dashed, labeled as an estimate, with its date.

Name a race and we’ll show you what the engine caught.

Twenty minutes, and its dashboards are open live.

See the week
On to the next The PlatformWhere every detection lands: Scoreboard, Buy Sheet, Creative Matrix.